By: Aaron Chang
Today I am proud to introduce our new Collectors Club, which has been something I’ve been thinking about for a while now…
… but first, a little bit about our galleries and where we go from here.
Also, the philosophy on last years launch of our Affordable Luxury ™ Collection, Everyday Art.
I wanted to let you know that in spite of the chaos around us, the galleries are doing well and that’s because of your support — our collectors and fans!
Like so many of you, we’ve had a trying time in the last couple of years. It’s really been interesting to navigate this terrain, especially in the art world.
When people were advising us to close down entirely, we did the opposite by developing our online gallery.
We understood that there was never a more important time to spread inspiration and light than by showing people beauty and hope in the world through art.
So our strategy during this time, was to introduce Everyday Art, which was created as a way to make my work available at the most affordable price possible.
We used a cost-effective metal medium and launched a line of open editions, that are very different from my fine art collection in acrylic.
… and I think that it’s been very successful. One of the things that’s important to us is for people to see that beauty is all around us, all of the time.
It’s been our mission to bring nature and life into your home, giving you those moments of inspiration.
I’d like to wholeheartedly thank all my fans and collectors — from people who bought my t-shirts (back in the day!), to those of you who might still be rocking one of my bikinis, to my new family of collectors of fine art photography.
I want to thank you for allowing me to be part of your journey — for all of the comments and kind words we receive daily on Facebook, Instagram and when I see you around town. I truly want to thank you for your support.
Now it’s time to start the next chapter in our journey together…
We wanted to find a way to celebrate our most loyal and invested collectors. So we decided to create the Aaron Chang Collectors Club.
There will be different levels.
The more you invest with us, the more experiences and memories we will create together.
Take a look below to see how it works, and I look forward to getting to know each of you better in person.